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Logo Rotary

Magasin Rotary

Rotary is an award-winning worldwide brand of classic timepieces. The firm  was founded in 1895 by Moise Dreyfus in the Swiss town of La Chaux de Fonds. The company’s dedication to create watches with timeless elegance has been carried through to the present day.
Sold in over 60 countries throughout the world, Rotary is secializing in designing stylish timepieces and blends the contemporary with the classic. This is exemplified with the new Swiss pillar families : Legacy, Tradition, Lucerne, Windsor, Kensington and Ultra Slim.

Montre Rotary LEGACY.


Rotary is proud to introduce Legacy. At its core, a highly desirable Swiss Made ‘his & her’ collection featuring automatic duo models, this range is augmented by Ocean Automatic Chronograph and GMT sub-disciplines.

Montre Rotary TRADITION.

Exuding an understated elegance that is both refined and classic, the Tradition range draws on the hallmarks of Rotary and adds subtle contamporary feel. Featuring Automatic and GMT models, this range features stainless steel, yellow gold and rose gold case options on leather straps and five link bracelets.

Montre Rotary LUCERNE


The new generation Lucerne family adds elegance and vibrancy to Rotary’s Ladies offering. A collection of Swiss Made dress watches, these exquisite timepieces exude style and quality.

Montre Rotary Windsor


RotaryLes Originales” launches Windsor, a Swiss Made quartz range for both men and women. Windsor encapsulâtes sleek classic design. Each intricately crafted dial is shielded by  Sapphire glass with either a 37mm case for gents or a delicate 27 mm case for ladies.

Montre Rotary Kensington.


With a thin bezel allowing for a wide dial the Kensington family is right on trend and is a highlight of the Les Originales Swiss Made collection. The dial design allows a subtle sophisticated style, which combined with a choice of leather straps and stainless steel bracelets, are perfect for every occasion. The Kensington is water resistant to the Rotary Dolphin Standard so you can swim and dive all day.

Montre Rotary Ultra Slim.

With a case thickness of just 4.7mm, the new generation Ultra Slim range has pushed the boundaries to offer our slimmest ever watch. A refined, lightweight Swiss Made collection for both ladies and gents, each timepiece sits neatly on the wrist for a subtle and comfortable fit.

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